MARKET WORKS INTERNATIONAL
Market Works International is the ultimate resource used by
smart clients to maximize their profitability.
Our clients tell us that:
We are more effective because we help them make business
happen. They call us because Market Works is a catalyst for great ideas.
We create opportunity by redefining the accepted perspective
and competitive context. The crux of successful business development is creating measurable
programs that utilize marketing and sales tools to generate a direct sales benefit.
Our clients realize that the goal of business should be to
grow profitability and create new revenue streams.
We have a broad range of experience across industry
categories that includes:
|Business to Business
- Communications Technologies
- Electronic Media
- Alcoholic Beverage
|Travel & Resort
- Cruise Lines
- Rental Car
We have an 8-step program called "Marketing
Steps to Sales Success," the objective of which is to help you grow
profitability... Marketing is the disciplined process through
which we examine your business, product or service, customers and the competition
to help make you more profitable. Usually, that simply means generating more sales. But,
very often it has to do with:
- How you communicate with your customers,
- Whether or not you are meeting their needs or viewed as
- Whether youre targeting the right customers or
leaving markets untapped, (and money on the table),
- Whether youre being outsold or "sold
off" by the competition,
- And, if your market has, or is changing, how best to respond,
or better yet, anticipate that change.
We will take you through a strategic planning process
which means that we examine all these business issues and make recommendations that
will make your business far more competitive and help you achieve your business
These recommendations evolve through our observation and
probing exercises with you, your customers and your competition. Depending upon how your
organization is structured, it can result in an informal "action plan," or a
formal marketing plan, complete with fully designed programs, timetables and financial
And, if operational imperatives have stretched your internal
resources to the point where you cant do one more thing
we are available to
implement or help implement those programs for you.